Archive

26 Sep

Posted at 14:03h in by
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In 2018 T-Mobile began the process of remodeling their corporate campus, and needed an internal facing execution of their brand to facilitate employee and business partner communications. [vc_separator type='transparent' position='center' color='' thickness='' up='1' down=''] The Ask I was tasked with leading the Seattle design team in the concept and design of the new...

18 May

Posted at 12:45h in by
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The Ask In support of the Magic franchise, there was a need for a toolkit of ready-to-use consumer product designs, as well as assets that could be used to build a variety of new ones. These assets needed to focus on Magic characters and the Magic brand first and foremost, establishing...

14 Sep

Posted at 14:49h in by
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As part of their expansion into the physical retail space Amazon was creating a series of device focused popups or mini-shops in malls across America. A large portion of my work with Amazon for this 9 month contract was to concept, design, and maintain the branding for these shops as...

03 Aug

Posted at 13:10h in by
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Adidas Global Brand Design tasked Fiction with concepting and designing their holiday campaign for 2015. [vc_separator type='transparent' position='center' color='' thickness='' up='1' down=''] The Ask I was asked to help conceptualize and design the look and feel for the digital and global retail toolkits. The campaign needed to work across retail, packaging, social, and...

01 Jul

Posted at 18:05h in by
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Rebook needed visual direction and concepts for how their key categories would show up in market 2016. Fiction was tasked with finding visual direction and creating visuals to support these categories. I was brought in to work on Activechill, Crossfit, Polartec outerwear, and UFC.  I worked with the design team...