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In support of the Magic franchise there was a need for a toolkit of ready to use consumer product designs, as well as assets that could be used to build a variety of new ones. These assets needed to focus on Magic characters and the Magic brand first and for...

As a way of increasing the hype around card set releases the Magic team decided to design promotional shipper packaging that would be mailed out to Magic: The Gathering influencers. The packaging would differ from standard card release packaging, and was designed to showcase the theme of the new card...