Nike Action Sports


Nike Action Sports Brand Design



Brand Collateral, Visual Identity
About This Project

As part of the rebranding of the Actions Sports category I was asked to redesign the apparel labels and trims for the category. I was given an initial design by Aaron Draplin of Draplin Design Co. and asked to design a system of labels and trims to be used on apparel and outerwear. The labels needed to fit with Draplin’s visual language and be able to work with different countries of origin, size matrices, and be able to include technology features where required.